UGC & Video Production
team.blue
team.blue
Short-form edits and UGC for a European software group, turning technical products into content people watch to the end.
Short-form edits and UGC for a European software group, turning technical products into content people watch to the end.
Year
2025 to now
Year
2025 to now
Year
2025 to now
Client
team.blue
Client
team.blue
Client
team.blue
Industry
Software and technology
Industry
Software and technology
Industry
Software and technology
Project Duration
Ongoing
Project Duration
Ongoing
Project Duration
Ongoing
The Challenge
team.blue is a European group of software brands, including Metricool, SimplyBook.me, Macaly and names.co.uk. Its social media team publishes across the main team.blue channels, often in collaboration with each product’s own accounts.
Some of those products take a little technical setup to understand. The content had to explain them clearly, feel native to Instagram, LinkedIn and YouTube, and arrive quickly, without the back-and-forth that slows a busy team down.
Our Approach
We treat every brief as a story first. Who is watching, what do they need to understand, and what should they do next? Then we edit tight, keeping short-form under 60 seconds and making every cut work towards that one point.
For UGC, we get hands-on with the product ourselves. The setup you see on screen is real, and the explanation is one a first-time user can follow. That’s why team.blue comes to us when a product is more technical.
We offer two rounds of revisions on every piece. Most of our work for team.blue is approved first time.
What We Delivered
How to Start a Business. A six-part short-form series, edited from team.blue’s raw footage for Instagram and YouTube Shorts.
UGC campaigns. Product videos for Instagram and LinkedIn, covering SimplyBook.me, Macaly and a Summer Intern automation guide.
Creator collaboration. Short and long-form edits of a video shot with LinkedIn creator Elfried Samba, for YouTube and a collaboration post with team.blue. Watch the short.
IdeasFest. team.blue invited us to IdeasFest and gifted our tickets in exchange for content. Together we created three reels and two carousels (one, two).
The Impact
A busy social team needs content it can trust and post. Most of what we deliver for team.blue is approved without a single change, and the work keeps coming back, especially when a product needs explaining.
What started with one edited series in 2025 has grown into UGC, creator collaborations and an invitation to IdeasFest.
In the words of Estefania, team.blue’s Social Media Manager: “I’ve been working with them for social video editing support and more recently UGC video content creation. They are amazing! Creative, with a great eye for detail and very kind people. I love working with them because it’s easy and they always deliver great content.”
Want results like these for your brand?
Start with a free brand audit. We’ll review your logo, colours, fonts, messaging and brand voice, then email you a short document with what’s working and two clear recommendations. No call needed.
Latest Projects
UGC & Video Production
team.blue
team.blue
Short-form edits and UGC for a European software group, turning technical products into content people watch to the end.
Short-form edits and UGC for a European software group, turning technical products into content people watch to the end.
Year
2025 to now
Year
2025 to now
Year
2025 to now
Client
team.blue
Client
team.blue
Client
team.blue
Industry
Software and technology
Industry
Software and technology
Industry
Software and technology
Project Duration
Ongoing
Project Duration
Ongoing
Project Duration
Ongoing
The Challenge
team.blue is a European group of software brands, including Metricool, SimplyBook.me, Macaly and names.co.uk. Its social media team publishes across the main team.blue channels, often in collaboration with each product’s own accounts.
Some of those products take a little technical setup to understand. The content had to explain them clearly, feel native to Instagram, LinkedIn and YouTube, and arrive quickly, without the back-and-forth that slows a busy team down.
Our Approach
We treat every brief as a story first. Who is watching, what do they need to understand, and what should they do next? Then we edit tight, keeping short-form under 60 seconds and making every cut work towards that one point.
For UGC, we get hands-on with the product ourselves. The setup you see on screen is real, and the explanation is one a first-time user can follow. That’s why team.blue comes to us when a product is more technical.
We offer two rounds of revisions on every piece. Most of our work for team.blue is approved first time.
What We Delivered
How to Start a Business. A six-part short-form series, edited from team.blue’s raw footage for Instagram and YouTube Shorts.
UGC campaigns. Product videos for Instagram and LinkedIn, covering SimplyBook.me, Macaly and a Summer Intern automation guide.
Creator collaboration. Short and long-form edits of a video shot with LinkedIn creator Elfried Samba, for YouTube and a collaboration post with team.blue. Watch the short.
IdeasFest. team.blue invited us to IdeasFest and gifted our tickets in exchange for content. Together we created three reels and two carousels (one, two).
The Impact
A busy social team needs content it can trust and post. Most of what we deliver for team.blue is approved without a single change, and the work keeps coming back, especially when a product needs explaining.
What started with one edited series in 2025 has grown into UGC, creator collaborations and an invitation to IdeasFest.
In the words of Estefania, team.blue’s Social Media Manager: “I’ve been working with them for social video editing support and more recently UGC video content creation. They are amazing! Creative, with a great eye for detail and very kind people. I love working with them because it’s easy and they always deliver great content.”
Want results like these for your brand?
Start with a free brand audit. We’ll review your logo, colours, fonts, messaging and brand voice, then email you a short document with what’s working and two clear recommendations. No call needed.
Latest Projects
UGC & Video Production
team.blue
team.blue
Short-form edits and UGC for a European software group, turning technical products into content people watch to the end.
Short-form edits and UGC for a European software group, turning technical products into content people watch to the end.
Year
2025 to now
Year
2025 to now
Year
2025 to now
Client
team.blue
Client
team.blue
Client
team.blue
Industry
Software and technology
Industry
Software and technology
Industry
Software and technology
Project Duration
Ongoing
Project Duration
Ongoing
Project Duration
Ongoing
The Challenge
team.blue is a European group of software brands, including Metricool, SimplyBook.me, Macaly and names.co.uk. Its social media team publishes across the main team.blue channels, often in collaboration with each product’s own accounts.
Some of those products take a little technical setup to understand. The content had to explain them clearly, feel native to Instagram, LinkedIn and YouTube, and arrive quickly, without the back-and-forth that slows a busy team down.
Our Approach
We treat every brief as a story first. Who is watching, what do they need to understand, and what should they do next? Then we edit tight, keeping short-form under 60 seconds and making every cut work towards that one point.
For UGC, we get hands-on with the product ourselves. The setup you see on screen is real, and the explanation is one a first-time user can follow. That’s why team.blue comes to us when a product is more technical.
We offer two rounds of revisions on every piece. Most of our work for team.blue is approved first time.
What We Delivered
How to Start a Business. A six-part short-form series, edited from team.blue’s raw footage for Instagram and YouTube Shorts.
UGC campaigns. Product videos for Instagram and LinkedIn, covering SimplyBook.me, Macaly and a Summer Intern automation guide.
Creator collaboration. Short and long-form edits of a video shot with LinkedIn creator Elfried Samba, for YouTube and a collaboration post with team.blue. Watch the short.
IdeasFest. team.blue invited us to IdeasFest and gifted our tickets in exchange for content. Together we created three reels and two carousels (one, two).
The Impact
A busy social team needs content it can trust and post. Most of what we deliver for team.blue is approved without a single change, and the work keeps coming back, especially when a product needs explaining.
What started with one edited series in 2025 has grown into UGC, creator collaborations and an invitation to IdeasFest.
In the words of Estefania, team.blue’s Social Media Manager: “I’ve been working with them for social video editing support and more recently UGC video content creation. They are amazing! Creative, with a great eye for detail and very kind people. I love working with them because it’s easy and they always deliver great content.”
Want results like these for your brand?
Start with a free brand audit. We’ll review your logo, colours, fonts, messaging and brand voice, then email you a short document with what’s working and two clear recommendations. No call needed.